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Great looking rod, no dealer name or lettering, makes me think this was special built rod using a black blank..that reminds me of the HARENELL COMPANYS BLANKS, which went out of business, then years later the orignal owner by last name of Harrington, started small production and sold blanks. the red wraps simialr to Harenells except orginal had a yellow srtip in it. Custom bought handle could be made by anyone. Their history among old timers like me rated them pretty high. Only a guess here though.